Most developing nations are in a relatively early stage of economic growth, and will build more than half of their capital stock between 2008 and 2020. "By choosing more energy-efficient cars and appliances, improving insulation in buildings, and selecting lower-energy-consuming lighting and production technologies, developing countries could cut their annual energy demand growth by more than half from 3.4 to 1.4 percent over the next 12 years," reports McKinsey Global Institute. Overall energy consumption would be 22 percent lower, an abatement equivalent to the total energy consumed by China today.
The economic case for improving demand-side efficiency is strong:
- Developing countries currently account for 51 percent of global energy demand, and this share will rise to 60 percent in 2020
- Energy demand in these nations will increase by 65 percent by 2020, representing 80 percent of global energy demand growth
- Rather than costing money, and using solely existing technologies that pay for themselves in future energy savings, developing countries could save an estimated $600 billion a year by 2020
- In contrast, it would take almost twice as much investment—$2 trillion over 12 years—to expand the supply capacity for the additional 22 percent of energy consumption that would occur without an improvement in energy productivity
The report, first published in 2008, has been updated.

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